We are seeking a Digital Marketing Specialist to provide inventive and intelligent perspective and implementation of a variety of Digital Marketing practices including paid search, display advertising, social media advertising, remarketing, e-commerce media buying, and search engine optimization. To support our clients continued growth, we’re seeking an innovative, analytical, left-brained digital marketing enthusiast ready to do more than just average SEM. Our right-fit candidate will have a willingness to learn and thrive in an agile environment where decisions can be made quickly and your influence is real.
General Job Duties:
- Design, develop and monitor digital media buying campaigns.
- Analyze campaign performance and compile and present detailed reports with proactive insights.
- Implement ongoing A/B and user experience testing for ads, placements, and landing pages.
- Work with internal development and design teams to create dynamic landing pages.
- Work closely with content development teams to implement and consistently optimize campaigns.
- Collaborate and support external SEO team(s) to develop holistic approaches to digital marketing strategies.
- Collaborate with internal and external teams to create cohesive strategies for success.
- Remain current on ever-changing industry best practices.